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New Business Design: Container Transportation

3PL expeditor from scratch — target TOP-3 operator (>6%, 361K TEU/year), TCO ₽297.8M, quote time from >60 min to <5 min

At a glance
Target: TOP-3 operator, >6% market share, 361K TEU/year

CTO / Technical Director

2 года · 10 чел

  • SAP TM
  • SAP S/4
  • SAP BW
  • SAP PO/PI
  • Элардо
  • ЛКК
C4 context diagram — МКПП

C4 context diagram — МКПП

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Problem

What doesn't work

The largest freight railcar operator (140K+ railcars) had no container transportation business. All processes were designed for railcars — containers require multimodal capability (auto+terminal+rail+port, up to 8 legs). Competitor TransContainer processed orders in 3.5 person-days, PGK — in 4.25. Without automation, the strategy required +76 FTE above plan, otherwise −30% revenue (₽1.6B).

Solution

Architectural approach

Designed a new business line from scratch — 3PL expeditor for multimodal container transportation. End-to-end process of 12 steps: from transport solution calculation to document generation. Architecture fork of 3 variants (Open Source, 1C, SAP TM) — SAP TM selected. Dynamic pricing. Client portal (ЛКК) as sales channel.

My role & contribution

CTO / Technical Director

Designed the new business from scratch: decomposition into 7 multimodal service blocks, 3-variant architecture fork (Open Source, 1C, SAP TM). Developed C4 diagrams (Context, Container, Component), NFR checklist. Justified ₽297.8M TCO and automation strategy (saving 76 FTE).

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Serbia-based · CET/CEST timezone · EU-aligned working hours · International contracts experience